New Delhi: Ralson India Limited, the manufacturer of Ralco brand tyres, on Friday entered into an agreement for the rights of Dunlop Brand. The company will soon roll out super premium tyres under the Dunlop brand for the two and three-wheeler categories, as per an official statement.
As India’s fastest growing tyre manufacturer, Ralson India Limited currently manufactures and sells Ralco Motorcycle, Scooter, Moped, 3- Wheeler, E-Vehicle & Tractor tyres through a 2000+ strong pan India dealership network.
Ralson India Limited has been aggressively pursuing various organic and inorganic initiatives for growth in the Indian automotive tyres market. This agreement to market the Dunlop brand tyres is poised to further uplift the presence and stature of Ralson India Limited in the automotive tyre space in India, the company said.
“Rollout of Dunlop brand in India by Ralson is an acknowledgement of our superior capabilities and inherent strengths as a multi-category tyres manufacturer. The combined strength of Ralson and Dunlop will create huge possibilities to target a large share of the market with global quality products. A generation of Indians have been familiar with the Dunlop brand for their premium quality and technically advanced products and this will drive the inherent demand for this legacy brand” a company spokesperson said.